Creating print materials to support your project

print
postcards
qrcodes
events

#1

The Cleveland Historical team has occasionally used print materials – including mounted posters, window clings, postcards, vinyl banners, and walking tour brochures – as part of our offline programming and promotions. Here are a few examples.


#2

Do you have any opinions about the effectiveness of print materials in building awareness for the website? Any approaches that have not worked for you? I’m thinking about getting a set of stickers or window clings printed up for Explore Baltimore Heritage.


#3

We did window clings with QR codes and I don’t think they weren’t especially effective, though I imagine a lot of the utility would depend on placement and content (e.g. highly visible with content that is relevant to the user’s immediate location/task).

I think stickers that you can hand out at local events is a great idea.